This is for the most ambitious owners of MSPs and IT support businesses.
Because most people don’t fail in life because they aim too high and miss. They fail because they aim too low and hit.
If you desire rapid growth from your business, I can work with you and your management team to develop a simple but powerful growth strategy. And then support you with the implementation of it.
It’s a powerful process that starts with us spending the day together, focused on your business
Your Discovery Day will normally take place near your business.
Ideally we’ll get away from the office itself; so you’re not distracted by the day-to-day clutter of operations, staff, etc. I need you focused all day working ON the business, not working IN it. Emails and phones will be switched off apart from breaks and lunch.
If you are based more than 100 miles from my home in Milton Keynes, I may ask that we meet halfway.
Normally I suggest you hire a small meeting room in a suitable hotel. We’ll need a screen and projector, flip chart and a flow of hot coffee.
All the owners / directors of the business will need to be there. Because we’ll start by exploring what you want to achieve with your life, and your business, over the next 3 years.
The best possible life for you and your family
As a business owner your life and business are intrinsically linked. So we’ll look at your vision for the best possible life for you and your family.
The personal income you need. The amount of free time you want away from your business. The holidays you want to take. The stuff you want to own.
We’ll explore what your short-term personal goals are. And then create (or review) your business goals that allow you to live the life you want to live.
Your goals will be SMART – an acronym for Specific, Measurable, Achievable, Relevant and Time bound. Because SMART goals are more likely to be reached than wishy, washy vague goals.
Next we’ll look back a little. At key lessons learned over the previous 12 months. And we’ll do a full SWOT analysis – Strengths, Weaknesses, Opportunities and Threats.
Your key strategies to grow your business
Then we’ll put together a number of key strategies for your MSP. The strategies needed differ from business to business, but are likely to include:
• Strategy to get new clients
• Strategy to improve results from online marketing
• Strategy to retain clients and increase frequency of purchase
• Strategy to increase average spend
• Strategy for staff and efficient operations
Finally we’ll look at the Critical Success Factors. What must happen in order to ensure this plan works. Typically this means looking at your resources (especially staff) and how you and your management team work together.
This is a typical plan of attack:
What you want from today
Rules of engagement
2) Choosing your future
Your vision for the best possible life for you and your family
Personal SMART goals
Your vision for the business
Business SMART goals
What makes you most excited?
3) Where are you now
In-depth SWOT analysis
4) Design for the future
How does the future business look?
5) Strategies and tactics
New clients (buyer personas)
Increasing average lifetime value
Staff and resources
6) Review and agree Strategic Growth Plan
7) How to make it happen
Critical Success Factors
Time to GTD
Management attention and communication
The very last part of the day is to pull together all of our discussions – around goals, strategies and tactics – into a specific 3 year Strategic Growth Plan to grow your business. It will be a very simple plan (1 or 2 pages at most) and detail exactly what you and your management team need to do.
That’s the outcome of your Discovery Day. A simple but powerful personalised plan to grow your business.
And you’ll get extra support implementing this plan
I’ve worked with enough business owners over the years to know that success is not about having a growth plan… it’s about successfully implementing it.
If ever there was a silver bullet to grow your business, it’s through consistent focused ACTION.
So, a few months after your Discovery Day, we’ll jump on a video call. This 60 to 90 minute call will give you an opportunity to update me on your progress, and ask questions about implementation.
But it’ll also give you full accountability (to me). Most people use their call – diarised well in advance – to give them a deadline to get things done.
I choose to work with only one business per month
There’s a lot of prep involved for me before a Discovery Day, and the day itself is exhausting for me! Making it overall a fairly big investment of my time.
So I choose to only do one Discovery Day per month. I’d rather work to a higher level of quality with a small number of MSPs.
Plus it means I get to spend lots of valuable time with my family. That’s a good context… it’s the kind of thinking I’ll be applying to your life and business.
There’s a little prep for you too. Once we have agreed a date for your Discovery Day, you’ll be sent a pre-discovery questionnaire, packed with questions about your business – about you, your staff, the financial figures, the clients, etc.
This will give me full insight into your business when I’m prepping your Discovery Day. It will also get you thinking in the right direction, about what you want to achieve over the next 3 years.
Please do put aside at least 60 to 90 minutes to complete this questionnaire.
Here’s how to get started
Your investment for your Discovery Day and follow-up implementation video call is £2,000 + vat.
Fill in the form below, and I will email you to arrange a phone call that suits your diary and mine.
There’s zero commitment at this stage. We’re just discussing it.